Category Archives: Marketing

The 5 Ways to Grow Your Business During the Coronavirus Pandemic

Introduction Social distancing, quarantine, isolation, washing hands — these are some of the most popular phrases these days. No thanks to COVID-19, the major characteristics that make us social have been brought to a halt. We now have to avoid each other’s presence to stop the spread and flatten the curve. Always making sure we […]

The 8 Most Important Factors About Healthcare SEO

healthcare seo

These days, it is not enough to set up a great healthcare practice and hope that patients will walk through your doors by some miracle. You need to go beyond word of mouth to give you the results you want to achieve. The internet has been integrated into almost every part of our lives. And […]

7 Essential Marketing Strategies for Nursing Facilities

With healthcare improving worldwide, the average life expectancy has increased. As a result, there is a large percentage of the world’s population which is considered elderly. According to  Caregiver.org, 63% of the people who need long term care are 65 or older. Their exact number? 6.3 million. This has never been the case throughout history, […]

The Two Most Important Factors in Growing Your Business on Facebook

FB Page

With a community of more than 1.5 billion daily active users, Facebook should definitely be considered as a very powerful advertising tool for your businesses. The combination of Facebook’s paid advertisements and organic posts allows companies to promote their products and services, increase customers’ loyalty and gain attention from new potential clients. Using a Facebook […]

How to Use Your Instagram to Grow Your Business

When Facebook bought Instagram on the 9th of April, 2012 for $1billion, it had only 300 million users. Today, when we talk about the most important social media platforms Instagram is in the top 3. Instagram now has over 1 billion active users. 60% of which log in daily. Think about the opportunity to promote […]

Why Online Businesses Need To Generate Trust

Every time a customer buys from a company they don’t know, they’re taking a leap of faith. They could easily go to a well-known brand, but they’re taking a risk hoping to make an amazing connection with a new, undiscovered brand to them. Nowadays people are looking for something different, something unique, something special. As […]

The Top 4 Ways to Strengthen Your Company Brand

If you list the ingredients of any business’s success, the term branding will come among the top. Businesses such as Apple, Amazon, Sony, and Netflix all have strong brand recognition. Every business wishes to have a strong brand that their customers can relate to, in order to create a stronger relationship than just a single […]

10 Reasons Why Most Small Businesses Fail When They Try to Do Content Marketing on Their Own

frustrated man

Content marketing is becoming the standard in marketing strategy. Big media companies are largely moving away from traditional marketing strategies such as print design, and are focusing on original content marketing. You will often find at the end of a particularly engaging video or article, that it was secretly an advertisement. However, many companies that […]